Become a Partner

As the official destination manager and leader of Madison and Dane County, the goals of the Greater Madison Convention & Visitors Bureau (GMCVB) include increasing visitor volume and spending by bringing convention, event, and leisure business to the area. Accomplishing these goals results in increased levels of visitor traffic and economic benefit for the greater Madison area.

As we "sell" our region-promoting the products and services of our partner businesses-we sell you! As a GMCVB partner, you'll receive targeted marketing exposure, leads, referrals and unique promotional opportunities to share your goods, services, and experiences with groups and individuals.


Partnership Benefits

Partnership means more than making sure the greater Madison area is an economically healthy place to call home. It means more benefits for your business and a return on your investment, too! GMCVB partnership includes a connection to visitors and meeting planners via these vehicles:

  • Web site: Submit an online profile that links to your web site, plus add upcoming events for your organization. The Events section of our site is consistently in the top three sections visited, and we have more than 2.1 million page views on our site overall each year.
  • Visitors Guide: Reach visitors and meeting planners when you add your profile to this popular publication, which is published twice each year and distributed to more than 225,000 individuals. Our Visitors Guide is available in print and digital, and we also offer advertising opportunities in each edition.



Questions? You can request more information via this web site, or read on to discover details about all of our partnership opportunities--including the additional benefits you'll receive by becoming a Premier Investor.